In an increasingly interconnected world, social media has become an essential tool for businesses and professionals who aim to stand out in the market. It’s no longer enough...
In today’s digital world, blogging has become an essential tool for content creation and the promotion of brands and businesses online. In this article, we will delve into what...
At WordCamp Lisbon 2023, I had the opportunity to share my experience and advice in my talk titled “The Importance of Personal Branding for Professionals: Building Relationships...
“If you don’t understand people, you don’t understand business” Simon Sinek.Let me make a confession first. As an introvert, leading up to the Websummit...
Last year, talking to a businesswoman at an event, in Lisbon, she told me the following:“Some clients don’t understand my work. They come up with strange objections. They...
Inbound marketing is a marketing approach that focuses on creating valuable content and experiences that attract potential customers to your brand, rather than interrupting them with...
Social media has revolutionized the way that businesses of all sizes approach marketing and brand building. With platforms like Facebook, Twitter, Instagram, and LinkedIn, businesses...
What is Networking?Create links with individuals who have interests and goals similar to yours, with the purpose of sharing experiences, knowledge and employment or business opportunities.Network...
The key: Networking (virtual and face-to-face)If you know what you like, it is important to research different communities in your sector and participate in meetings (virtual for the...