“If you don’t understand people, you don’t understand business” Simon Sinek.Let me make a confession first. As an introvert, leading up to the Websummit...
Last year, talking to a businesswoman at an event, in Lisbon, she told me the following:“Some clients don’t understand my work. They come up with strange objections. They...
The world of business is constantly evolving, and in the digital age, connectivity is more important than ever before. As technology continues to advance, companies must adapt to stay...
Inbound marketing is a marketing approach that focuses on creating valuable content and experiences that attract potential customers to your brand, rather than interrupting them with...
Ai and the future of employment: what you need to know to stay ahead.A few years ago, I had the opportunity to give a talk on “Attitude towards a reality called Artificial Intelligence”....
In today's fast-paced and ever-changing business landscape, staying at the forefront of new technologies is more important than ever. Embracing new technologies can give businesses...
The importance of communities in my adaptation to PortugalMy adaptation in Portugal has been a process of intercultural adaptation with several stages. In the beginning, I felt motivated...
Is the process of improving the visibility and ranking of a website in search engine results pages (SERPs). The goal of SEO is to increase the quantity and quality of traffic to a...
What is Networking?Create links with individuals who have interests and goals similar to yours, with the purpose of sharing experiences, knowledge and employment or business opportunities.Network...